At Best Startup California we track over 300,000 Californian startups and over 1,500,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and organisations we think deserve more appreciation than they are currently getting.
We’ve ranked the top 101 Sporting Goods companies in California, United States. The companies, startups and institutions listed in this article are all exceptional companies, well worth a follow. We have included links to their websites, socials and CrunchBase (if you’re interested in their financials).
We selected the organisations listed in this article based on:
- Track record
- Executive leadership
- Market share
- Innovation
- ESG rating
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Top Sporting Goods Companies & Startups (California, United States)
Centric Software
Centric Software provides PLM solutions that help businesses in line planning, calendar materials management, and product specifications.
Founder(s): Stephen Lakowske
Location: Campbell, California, United States
Industries: Fashion, Fast-Moving Consumer Goods, Information Technology, Outdoors, Retail, Software, Sporting Goods
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TaylorMade Golf
aylorMade Golf is a manufacturer of high performance golf equipment and golf balls.
Founder(s): Gary Adams
Location: Carlsbad, California, United States
Industries: Manufacturing, Sporting Goods
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Fox Racing
Fox Racing is an e-commerce company that specializes in fashion and lifestyle with branded clothing and accessories for athletes.
Founder(s): Geoff Fox
Location: Irvine, California, United States
Industries: E-Commerce, Fashion, Sporting Goods
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Light & Motion
Light & Motion are manufacturers of a wide array of devices utilizing LED technology.
Founder(s): Michael Topolovac
Location: Monterey, California, United States
Industries: Lighting, Manufacturing, Sporting Goods
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BORN
BORN is the world’s first private B2B platform that connects a global network of design-led lifestyle brands and retail buyers.
Founder(s): Jean-Christophe Chopin
Location: Los Angeles, California, United States
Industries: Beauty, Consumer Goods, E-Commerce, Fast-Moving Consumer Goods, Information Technology, Interior Design, Marketplace, Product Design, Retail Technology, Sporting Goods
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Hyperice
HyperIce provides recovery and movement enhancement technology for athletes.
Founder(s): Anthony Katz
Location: Irvine, California, United States
Industries: Fitness, Health Care, Sporting Goods, Sports, Wellness
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Shock Doctor Sports
Shock Doctor Sports is a consumer goods company that specializes in providing sports protection equipment.
Founder(s): Steve Washburn
Location: Fountain Valley, California, United States
Industries: Manufacturing, Sporting Goods, Sports
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KINONA
KINONA is bringing a realistic, feminine sensibility to women’s golf apparel .
Founder(s):
Location: Rancho Mirage, California, United States
Industries: Fashion, Golf, Sporting Goods, Textiles
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Fabletics
Fabletics is an innovative, high-quality athletic wear & accessories line co-founded by Kate Hudson that looks great & fits your budget.
Founder(s): Adam Goldenberg, Don Ressler, Jack McCue, Kate Hudson
Location: El Segundo, California, United States
Industries: Retail, Shopping, Sporting Goods
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The Coffee Breakers
The Coffee Breakers buys, sells, trades, and invests in sports cards.
Founder(s):
Location: Del Mar, California, United States
Industries: Retail, Sporting Goods, Sports
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RAREFORM
Repurposing freeway billboards into one-of-a-kind bags and accessories.
Founder(s): Alec Avedissian
Location: Santa Monica, California, United States
Industries: E-Commerce, Outdoors, Sporting Goods
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Courtsmith
Courtsmith is an e-commerce platform that offers basketball footwear and apparel products.
Founder(s): Courtney Smith
Location: Oakland, California, United States
Industries: E-Commerce, Fashion, Retail, Sporting Goods
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LeftLane Sports
LeftLane Sports is a members-only shopping website that sells sporting goods and fitness equipment.
Founder(s): Erik Fialho, Helio Fialho, Mary Bartels
Location: San Luis Obispo, California, United States
Industries: Adventure Travel, Cycling, E-Commerce, Outdoors, Retail, Sporting Goods, Sports
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Mizu Life
Mizu crafts premium quality, reusable products to meet the specific needs of athletes.
Founder(s): Jussi Oksanen
Location: Carlsbad, California, United States
Industries: Consumer Goods, Sporting Goods, Sports
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VATA 7
VATA 7 offers sports lovers sporting goods and clothing accessories.
Founder(s): Brian Garvey
Location: San Diego, California, United States
Industries: Fashion, Sporting Goods, Sports
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Axius
Axius provides athletes with a functional training tool that helps improve core strength, balance, and joint health.
Founder(s): Adam Ariely, Brian Doyle
Location: San Diego, California, United States
Industries: Fitness, Personal Health, Sporting Goods, Wellness
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TriplePulse
TriplePulse is a custom pack of sports nutrition and expert fitness advice for endurance athletes.
Founder(s): Christopher Thompson, Constantine Anastasakis
Location: Santa Monica, California, United States
Industries: Fitness, Internet, Sporting Goods
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Watteam
Watteam is develop a professional & affordable power meter.
Founder(s): Ofir Gal-On
Location: Irvine, California, United States
Industries: Fantasy Sports, Hardware, Sporting Goods, Sports
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Day 6 Sports Group
Day6 uses the intersection of technology & sports as the basis for inspiring people of all ages to live more active, healthy lifestyles.
Founder(s):
Location: Manhattan Beach, California, United States
Industries: Fitness, Mobile, Sporting Goods
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BST NanoCarbon
BST NanoCarbon is a manufacturing company in the advanced resins, polymers, and carbon fiber industry.
Founder(s):
Location: San Diego, California, United States
Industries: Aerospace, Consumer Goods, Manufacturing, Nanotechnology, Sporting Goods
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Hopkins Golf
Hopkins Golf provides golfers with tour authentic, custom-built equipment at a factory direct price.
Founder(s): Greg Hopkins
Location: Newport Beach, California, United States
Industries: E-Commerce, eSports, Manufacturing, Sporting Goods, Sports
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Vans
Vans.com manufactures shoes, apparel, and other products for action sports.
Founder(s): Gordon Lee, James Van Doren, Jim Van Doren, Paul Van Doren, Serge D’Elia
Location: Costa Mesa, California, United States
Industries: E-Commerce, Fashion, Lifestyle, Manufacturing, Retail, Shoes, Sporting Goods, Sports
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Sensilk
Sensilk is a smart performance apparel company. Weaving technology into fabric, we make it easier to track, improve, and maximize workouts
Founder(s): Donald Yang
Location: San Francisco, California, United States
Industries: E-Commerce, Fitness, Sporting Goods, Wearables
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Kinetek Sports
Kinetek Sports is a sports technology company based in San Diego, California.
Founder(s): Patrick Steusloff, Tom Lupfer
Location: San Diego, California, United States
Industries: Mobile, Sporting Goods, Sports
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Coros Wearables
Wearable Tech/GPS Sports Watches
Founder(s): Lewis Wu
Location: Tustin, California, United States
Industries: Consumer Electronics, Fitness, Lifestyle, Mobile, Outdoors, Sporting Goods, Sports
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ALKILU Enterprises
ALKILU’s mission is to make OLED technology part of everyday life.
Founder(s): Alex Khayat
Location: Los Angeles, California, United States
Industries: Hardware, Lighting, Manufacturing, Outdoors, Sporting Goods
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OluKai
OluKai manufactures products for the ocean lifestyle, such as waterproof leather sandals, shoes, and boots.
Founder(s): Bill Worthington, Matt Till
Location: Irvine, California, United States
Industries: E-Commerce, Manufacturing, Sporting Goods, Sports
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The North Face
The North Face®, a Division of VF Corporation, is the leading outdoor lifestyle company.
Founder(s): Douglas Tompkins, Susie Tompkins Buell
Location: Alameda, California, United States
Industries: Sporting Goods
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Universal Tennis
Universal Tennis is a company behind the global tennis rating system UTR Powered by Oracle.
Founder(s): Darryl Cummings
Location: Palo Alto, California, United States
Industries: Fantasy Sports, Sporting Goods, Sports
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Pedego Electric Bikes
Pedego Electric Bikes is a manufacturer of electric bikes with a built-in electric hub motor to provide additional assistance.
Founder(s): Don DiCostanzo, Terry Sherry
Location: Fountain Valley, California, United States
Industries: Manufacturing, Sporting Goods
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Turners Outdoorsman
Turners Outdoorsman manufactures and supplies firearms and accessories required for fishing, archery, shooting and hunting.
Founder(s): Gene Lumsden
Location: Rancho Cucamonga, California, United States
Industries: Hunting, Manufacturing, Retail, Sporting Goods
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Gear Peer
A platform which allows people to rent outdoor sports gear and household items to and from each other as well as from existing rental shops.
Founder(s): AJ Nseir, Bryan Schluntz
Location: Los Angeles, California, United States
Industries: Communities, Sporting Goods, Sports
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Hoka One One
Hoka One One designs and manufacturers lightweight running shoes with an unconventional design.
Founder(s): Aaron Braun
Location: Richmond, California, United States
Industries: Fitness, Manufacturing, Shoes, Sporting Goods
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Road Runner Sports
Road Runner Shoes is sell product of running shoes, running clothing, and the best running shoe brands for everything.
Founder(s): Michael Gotfredson, Stephen Van Beaver
Location: San Diego, California, United States
Industries: E-Commerce, Sporting Goods, Sports
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ProTec
ProTec offers a wearable product that uses nanofiber technology in clothing to act as an alert trigger so help may be notified instantly.
Founder(s):
Location: San Clemente, California, United States
Industries: Consumer Goods, E-Commerce, Manufacturing, Retail, Sporting Goods
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Full Swing Golf
Full Swing Golf is the Worldwide Leader in Golf Simulation.
Founder(s): Floyd Arnold
Location: San Diego, California, United States
Industries: Art, Golf, Manufacturing, Media and Entertainment, Sporting Goods, Sports
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Stealth Angel Survival
Stealth Angel Survival is a site to find essential outdoors, camping, hiking, survival equipment, emergency preparedness kits, and more.
Founder(s):
Location: Los Angeles, California, United States
Industries: E-Commerce, Sporting Goods
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Thousand
Thousand is an outdoor and sporting goods company that designs, develops, and makes helmets.
Founder(s): Amar Patel, Gloria Hwang
Location: Los Angeles, California, United States
Industries: Consumer Goods, Outdoors, Sporting Goods
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Fox Factory
FOX Factory, Inc., doing business as Fox Racing Shox, designs and develops shock absorbers and racing suspension products.
Founder(s): Bob Fox
Location: Scotts Valley, California, United States
Industries: E-Commerce, Shopping, Sporting Goods
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Muscle Milk
Muscle Milk has a range of protein products that feature the nutrients your active lifestyle demands.
Founder(s): Greg Pickett, Mike Pickett
Location: Walnut Creek, California, United States
Industries: Food and Beverage, Health Care, Nutrition, Sporting Goods
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formsense
formsense reduces injuries, maximizes performance and accelerates recovery for professional sports teams and their athletes.
Founder(s): Nathan Ramasarma
Location: San Diego, California, United States
Industries: Artificial Intelligence, Fashion, Fitness, Health Care, Rehabilitation, Semiconductor, Sensor, Sporting Goods, Sports, Wearables
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Ghost Guns
Ghost Guns™ specializes CNC Software and Hardware for mil-spec 80% percent lowers, complete uppers, build kits and slides for 80% builds.
Founder(s):
Location: Corona, California, United States
Industries: Law Enforcement, Software, Sporting Goods, Ticketing
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Callaway Golf
Callaway Golf Company creates products and services designed to make every golfer a better golfer.
Founder(s): Brian Anderson
Location: Carlsbad, California, United States
Industries: Sporting Goods, Sports
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RCBS Limited
RCBS is a leading provider of quality reloading equipment and precision shooting products.
Founder(s): Fred T. Huntington
Location: Oroville, California, United States
Industries: Manufacturing, Outdoors, Sporting Goods
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CamelBak Products LLC
CamelBak Products offers a complete line of technical hydration packs, accessories, and aviation and CVC-approved tactical gloves.
Founder(s): Michael Eidson
Location: Petaluma, California, United States
Industries: Sporting Goods
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Goal Five
Goal Five is a provider of sports apparel for women specializing in soccer.
Founder(s): Ann Kletz, Carrie Kessler, Keely Wachs
Location: Oakland, California, United States
Industries: Fashion, Shoes, Sporting Goods
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Juiced Bikes
Juiced Bikes is a manufacturer of high quality electric bicycles designed to be real transportation vehicles.
Founder(s): Tora Harris
Location: Chula Vista, California, United States
Industries: Manufacturing, Sporting Goods, Wholesale
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ZBoard
ZBoard produces boards that eschew a controller and can be operated by sensors in the board itself.
Founder(s): Ben Forman, Geoff Larson
Location: Modesto, California, United States
Industries: Hardware, Software, Sporting Goods
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SkyZone
Sky Zone is a retail company that offers a high-energy fun and fitness experience for people of all ages and abilities.
Founder(s): Jeff Platt, Rick Platt
Location: Los Angeles, California, United States
Industries: Fitness, Retail, Sporting Goods
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The Berrics
The Berrics is an indoor skatepark and online skating marketplace created by famous skaters Steve Berra and Eric Koston.
Founder(s): Eric Koston, Steve Berra
Location: Los Angeles, California, United States
Industries: Marketplace, Sporting Goods, Sports
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ONYX Motorbikes
Electric vehicle manufacturer, high performance e-bikes. Nostalgic and modern.
Founder(s): James Khatiblou
Location: El Segundo, California, United States
Industries: Automotive, CleanTech, Consumer Electronics, Electric Vehicle, Sporting Goods, Transportation, Travel
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Bluejay
Bluejay is an online store that offers a wide range of electric bicycles and accessories with various brands to choose from.
Founder(s):
Location: San Anselmo, California, United States
Industries: Cycling, E-Commerce, Sporting Goods
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Freedom Innovations LLC.
Freedom Innovations LLC is a company that offers lower limb solutions for low to high mobility users.
Founder(s):
Location: Irvine, California, United States
Industries: Fitness, Sporting Goods
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Carver Skateboards
Carver Skateboards is a lifestyle brand founded by surfers who longed to extend the surf experience onto land too.
Founder(s): Neil Stratton
Location: El Segundo, California, United States
Industries: Consumer Goods, Lifestyle, Sporting Goods, Sports
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Ladder
Ladder is a sports nutrition company.
Founder(s):
Location: California City, California, United States
Industries: Consumer Goods, Sporting Goods
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JR286
JR286 Specializes in the sporting goods industry.
Founder(s):
Location: Torrance, California, United States
Industries: Retail, Sporting Goods
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BRG Sports
BRG Sports is a independent organization that develops high quality sporting equipment for major brands.
Founder(s):
Location: Scotts Valley, California, United States
Industries: Manufacturing, Sporting Goods, Sports
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The Legends Brand
The Legends Brand is a Manufacturer of athleisure clothing intended to offer daily performance apparel, designed & made as daily sportswear.
Founder(s):
Location: Manhattan Beach, California, United States
Industries: Fashion, Manufacturing, Sporting Goods
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Matuse
Matuse is a premium ocean-lifestyle brand based known for making one of the world’s best wetsuits.
Founder(s): John Campbell
Location: Del Mar, California, United States
Industries: E-Commerce, Sporting Goods
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Schiller Bikes
Inspired by great feats of engineering, Schiller was founded on the daring belief that people should be able to bike across a blue planet.
Founder(s): Jessica Schiller
Location: Mill Valley, California, United States
Industries: Cycling, Fitness, Sporting Goods, Yacht, Hospitality
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Mountain Hardwear
Mountain Hardwear creates performance apparel and equipment to support outdoor athletes.
Founder(s):
Location: Richmond, California, United States
Industries: Sporting Goods
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Element
Element is an online store that provides clothing, skateboards, apparel, shoes, sporting goods and accessories.
Founder(s):
Location: Huntington Beach, California, United States
Industries: E-Commerce, Fashion, Retail, Sporting Goods
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KAV Sports
KAV Sports offers custom helmets with a tailored fit, enhanced protection, and a sleek design.
Founder(s):
Location: Palo Alto, California, United States
Industries: Consumer Goods, Outdoors, Sporting Goods
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Body Glove
Body Glove manufactures and sells water sports apparel and accessories.
Founder(s): Bill Meistrell, Bob Meistrell
Location: Redondo Beach, California, United States
Industries: Sporting Goods
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Quikflip Apparel
Quikflip Apparel is an e-commerce platform that offers fashion and sportswear products.
Founder(s):
Location: Torrance, California, United States
Industries: E-Commerce, Retail, Sporting Goods
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VENUM
VENUM is a fighting sports clothing, accessories, and apparel company.
Founder(s): Franck Dupuis, Reza Goodary
Location: Huntington Park, California, United States
Industries: Retail, Sporting Goods, Sports
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Evike.com
Evike.Com is an online store that offers a huge selection and variety of airsoft guns and accessories to various consumers.
Founder(s): Evike Chang
Location: Alhambra, California, United States
Industries: E-Commerce, Retail, Sales, Sporting Goods
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STEL Design
Santa Barbara, California based design firm specializing in sporting goods design, outdoor adventure goods, and consumer electronics.
Founder(s): Pete Ducato, Peter Ducato, Ryan Olson
Location: Goleta, California, United States
Industries: Consulting, Consumer Electronics, Industrial Design, Mechanical Engineering, Outdoors, Product Design, Sporting Goods
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Tennis Warehouse
Tennis Warehouse offers expert knowledge, best prices and selection on all tennis gear.
Founder(s): Drew Munster
Location: San Luis Obispo, California, United States
Industries: Retail, Sporting Goods, Sports
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KPR Sports
KPR Sports is a retail company that sells athletic closeout equipment.
Founder(s): Michael G. Rubin
Location: Rocklin, California, United States
Industries: Retail, Shoes, Sporting Goods, Sports
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Hydrapak
Hydrapak is committed to pushing the limits of design and materials to create the easiest-to-use, most functional hydration systems.
Founder(s):
Location: Oakland, California, United States
Industries: Manufacturing, Sporting Goods
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Maxim Athletic
Maxim Athletic, together with its subsidiaries, designs, develops, manufactures, markets and sells athletic uniforms and apparel.
Founder(s): Geoff Samuels
Location: Chula Vista, California, United States
Industries: Fashion, Manufacturing, Sporting Goods
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Santa Cruz Bicycles
Santa Cruz Bicycles is a space, size of a single car garage in the Seabright Cannery.
Founder(s):
Location: Santa Cruz, California, United States
Industries: Automotive, Sporting Goods
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Athletics Unlimited
Athletics Unlimited is athletic apparel and supply company.
Founder(s):
Location: Mcclellan, California, United States
Industries: Fashion, Sporting Goods
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Pete Organics
Pete Organics is an online store that delivers a wide range of electronic, health, household, automotive, and outdoor sports equipment.
Founder(s):
Location: Redondo Beach, California, United States
Industries: Consumer Goods, E-Commerce, Electronics, Health Care, Sporting Goods
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Injinji
Injinji is a sporting goods company.
Founder(s):
Location: San Diego, California, United States
Industries: E-Commerce, Sporting Goods
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Advanced Elements
Advanced Elements develops new and unique paddle sports products.
Founder(s):
Location: Concord, California, United States
Industries: Sporting Goods
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Senda
Make top quality Fair Trade soccer equipment that connects and benefits athletes, and to promote sports as a tool for development.
Founder(s):
Location: Berkeley, California, United States
Industries: Soccer, Sporting Goods, Sports
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WTB
WTB is a manufacturer of trail bike accessories.
Founder(s):
Location: Mill Valley, California, United States
Industries: Consumer Goods, Cycling, Manufacturing, Sporting Goods
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Safecastle
Safecastle is an online website that offers a wide range of storage food, water, bikes, home appliances, survival gear and emergency kits.
Founder(s):
Location: Redondo Beach, California, United States
Industries: Consumer Goods, E-Commerce, Retail, Sporting Goods
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Retrospec
Retrospec manufactures and distributes a range of bicycles, mountain bikes, e-bikes, and related accessories.
Founder(s):
Location: Los Angeles, California, United States
Industries: Fitness, Manufacturing, Outdoors, Retail, Sporting Goods
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Street Strider
Street Strider is an online store that sells fitness equipment, elliptical bikes and outdoor sporting goods.
Founder(s):
Location: Huntington Beach, California, United States
Industries: Fitness, Retail, Sporting Goods
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Skate One
Skate One is a manufacturer and distributor of skateboarding equipment and and hardware accessories of skateboards.
Founder(s):
Location: Goleta, California, United States
Industries: Direct Sales, Fantasy Sports, Retail, Sales, Sporting Goods
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Boost Surfing
Boost is changing the Surfing experience with its Electric Motor Fin.
Founder(s): Aleksei Ostanin, Dmitri Kozhevnikov
Location: Huntington Beach, California, United States
Industries: Consumer Electronics, Sporting Goods
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Ocean Beach Company
Ocean Beach Company designs and manufactures apparel and other product lines for retailers.
Founder(s): Brett Hoppe, Will Hoppe
Location: Richmond, California, United States
Industries: Fashion, Manufacturing, Retail, Sporting Goods
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American Gunsmithing Institute
American Gunsmithing Institute helps to teach people welding, machining, locksmith and other trade skills.
Founder(s):
Location: Napa, California, United States
Industries: Education, Retail, Sporting Goods, Training
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Hoist Fitness
Hoist Fitness is a web store that manufactures and markets indoor cycling and strength training products for commercial and individuals.
Founder(s):
Location: Poway, California, United States
Industries: E-Commerce, Fitness, Manufacturing, Sporting Goods
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EMF Company
EMF Company is a manufacturing and retail company of cowboys guns.
Founder(s):
Location: Santa Ana, California, United States
Industries: Manufacturing, Retail, Sporting Goods
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StringKing
StringKing is a small sporting goods and apparel .
Founder(s):
Location: Gardena, California, United States
Industries: E-Commerce, Manufacturing, Sporting Goods
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Gear Coop
Gear Coop is an equipment retailer of a wide range of outdoor gear and climbing equipment.
Founder(s): Terry Lee
Location: Costa Mesa, California, United States
Industries: Outdoors, Retail, Sporting Goods
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Miwall
Miwall is a wholesale distributers of ammo at low price and high quality.
Founder(s):
Location: Grass Valley, California, United States
Industries: Law Enforcement, Military, Retail, Sporting Goods
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Kymera Body Board
The worlds First Electric Jet Body Board!
Founder(s):
Location: California City, California, United States
Industries: Sporting Goods
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VersaClimber
VersaClimber is the global leader in vertical cardio climbers the original Total Body Cardio Climber.
Founder(s):
Location: Santa Ana, California, United States
Industries: Fitness, Sporting Goods, Wellness
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Atoll Board Co., LLC
Sporting goods store
Founder(s):
Location: Huntington Beach, California, United States
Industries: Sporting Goods
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Gamebreaker
Gamebreaker produces soft shell protective sports headgear, protecting athletes of all sports from the effects of impacts and collisions.
Founder(s): Michael Juels
Location: Westlake Village, California, United States
Industries: Product Design, Sporting Goods, Sports
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SimpliFaster
A privately held company in Pleasanton .
Founder(s):
Location: Pleasanton, California, United States
Industries: Sporting Goods, Sports
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Cobra Golf
Cobra Golf is a leading golf club and golf equipment manufacturer.
Founder(s):
Location: Carlsbad, California, United States
Industries: Manufacturing, Sporting Goods, Sports
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Los Angeles Dodgers
Los Angeles Dodgers is an American professional baseball team based in Los Angeles, California.
Founder(s):
Location: Los Angeles, California, United States
Industries: Baseball, Sporting Goods, Sports
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Big Dog Sportswear
Big Dog Sportswear provides active wear and accessories for men, women, and children’s.
Founder(s): Larry Fisher
Location: Santa Barbara, California, United States
Industries: Pet, Sporting Goods, Sports
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AquaThings
The first global online marketplace for Action Water Sports (Diving, Surfing, Paddle Boarding, recreational vehicles, etc.).
Founder(s): Faramarz Farhoodi
Location: Palo Alto, California, United States
Industries: Adventure Travel, Boating, Diving, E-Commerce, Machine Learning, Marketplace, Sporting Goods, Sports, Surfing, Training
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Marc Pro
Marc Pro is a health & fitness company that focuses on muscle recovery, muscle stimulation, and sports performance of Athletes.
Founder(s):
Location: Huntington Beach, California, United States
Industries: Fitness, Health Care, Sporting Goods, Sports
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