Shantel
Audio Design Desk, the award-winning creative tool that has revolutionized how artists create audio for video, has announced Audio Design Desk 2.0 (ADD), the latest version of the company’s award-winning Digital Audio Workstation that assists creatives in producing audio for video. Featuring a brand new sleek UI, an automated mixing feature, and stem separation, Audio Design Desk now includes brand new integrations with industry-standard NLEs and the launch of Makr.ai, a revolutionary new social marketplace to share, sell, and collaborate with other artists with the help of creative AI tools. All this in addition to ADD’s comprehensive software suite and vast sound and music library. The Audio Design Desk team will be onsite at this year’s NAMM Show (AC North Level 1, booth 15422) and NAB Show (North hall, booth N1828) to give attendees a hands-on first look at these new features.
Audio Design Desk is recognized by the AI industry for its Sonic Intelligence technology, which enables the platform to understand the intricate connections between sound and visuals in a way that has never before been possible. With unprecedented speed and efficiency, users can bring their ideas to life and elevate their creative work. “This is the tool I’ve been looking for my entire career. It makes the pain and chore of sound editing disappear,” shared Jamie Hardt, sound editor on “Spider-Man,” “Zero Dark Thirty,” “Insidious,” and “It”.
Audio Design Desk 2.0 introduces a sleek new user interface with improvements to main feature navigation and discoverability. Boasting seamless integrations with, Adobe® Premiere® Pro, DaVinci Resolve, and Apple Final Cut Pro®, Audio Design Desk is in a class of its own as the only DAW that works within these industry-standard NLEs. These integrations allow video editors to sync their timelines with Audio Design Desk to produce, refine, mix and deliver all the sound for their videos without ever leaving their editing timelines.
Other exciting new features in Audio Design Desk 2.0 include Auto-Mix, which uses ADD’s content aware timeline to adjust volume levels of each element, resulting in an instantly mixed and balanced first draft, and Stem Isolation, which allows editors to remove unwanted background noise from production audio or to break down full mixes of songs into individual stems such as vocals, drums and guitar. By automating the mixing process and offering the ability to clean up and remix production audio and music, ADD clients can rest easy knowing they have complete control over their audio.
This massive update to Audio Design Desk’s cutting-edge software comes alongside the premiere of Makr.ai, a social marketplace for creatives to virtually collaborate on their audio-visual projects. This brand new platform is designed to supercharge collaboration, ideation, refinement, and delivery of creative assets. It has a modern collaborative workflow, robust file management, and a one-stop-shop for the world’s latest creative AI tools that enables users to make their creative visions a reality in a familiar social media environment. Standing alone, these features are incredible but when incorporated into a professional DAW, these features give video editors unrivaled audio superpowers.
Since the beginning of 2023, Audio Design Desk has already been named one of Fast Company’s Top Ten Most Innovative Companies in Film and TV, in addition to winning an Edison Award for Efficiency Through AI. Since the original release of ADD, they have also garnered Product of the Year and Best in Show at NAB 2022, Videomaker’s Best Software at CES 2022, and Fast Company’s Next Big Things in Tech 2021.
Audio Design Desk 2.0 is available for MacOS only as a standalone app along with its integrations with Premiere Pro, DaVinci Resolve, Final Cut Pro. For more information, visit add.app.
Meet with Audio Design Desk at NAMM and NAB 2023
Members of the press are invited to meet with Audio Design Desk at the 2023 NAMM and NAB Shows. To book an appointment, contact Megan Linebarger at [email protected]. About
Audio Design Desk
Audio Design Desk is a next-generation Digital Audio Workstation merged with an enormous royalty free sound library designed to turbocharge editors, musicians, and sound designers’ ability to produce cinema-quality sound for their videos. Used on programs for Netflix, HBOMax, Hulu and others, its Sonic Intelligence understands the relationships between sounds so, according to MusicTech, producing and editing music, foley or sound design is 12x faster than any other software.
Since its debut in May 2020, Audio Design Desk has garnered an impressive number of accolades in the pro audio, tech and AI universes, including Fast Company’s Most Innovative Companies of 2023, an Edison Award for Efficiency Through AI in 2023, Product of the Year and Best in Show at NAB 2022, Videomaker’s Best Software at CES 2022, Fast Company’s Next Big Things in Tech in 2021, a Mix Magazine’s Top 20 Products of the Year listing, a Macworld Editors’ Choice Award, and a Timmy Award for Best Tech Startup in Los Angeles. Testimonials include Oscar-nominated documentary filmmaker Matthew Cooke, who says, “This tool gives people like me so much power, it almost shouldn’t exist!” Lesley Fogle, governor of Audio Engineering Society (AES) added, “I designed a feature film in three days rather than three weeks. It doesn’t get better than that.”Visit https://add.app/ to learn more.
